The event is in its second edition and represents a moment of meeting and discussion on success stories, innovation and analysis of digital trends that are revolutionizing companies and the country
Bper Banca was awarded as part of the Digital (R)Evolution Awards, ranking first in the “Innovation Maturity” category. The event is in its second edition and represents a moment of meeting and discussion on success stories, innovation and analysis of digital trends that are revolutionizing companies and the country. After having evaluated over 60 companies active in different industries on the basis of different levers, the reasons that led Bain to award Bper Banca the award relating to maturity on the innovation front were the strategic position for the development of the User Experience, with strong focus on the digital experience; the presence of innovation vehicles, i.e. the creation of an internal startup to allow young internal talents to propose innovative ideas; Digital Factory and strengthening of the workforce with digital skills, also thanks to the inclusion of new ways of working.
Commenting on the recognition Stefano Vittorio KuhnChief Retail & Commercial Banking Officer of Bper Banca, recalls how the group “is working hard on innovation and digitalisation, with the aim of putting digital at the service of the relationship with the customer. We work every day to create an experience simple and distinctive omnichannel that exploits the potential of digital as an enabler of opportunities. The achievement of our objectives is the result of teams made up of competent people with great team spirit, capable of transmitting strong determination”.
Maurice Lisihead of the Digital Business Department of Bper Banca, concludes: “This digital recognition is the demonstration of how our work is continuing in the right direction. Our commitment starts from listening to the customer to multiply the opportunities for access to our products and services, through a new banking experience that supports and recognizes the uniqueness of each customer. This is why we believe in a banking model where digital and human merge in an omnichannel approach based on relationships.”