EA announces sponsorships that will run through to next year’s game, EA Sports FC
Electronic Arts has announced a series of new multi-year partnerships and additions for FIF 23 but that will come all the way to EA Sports FC, the new name of the football brand that will debut next year. With the addition of Serie BKT and renewals with Major League Soccer, Liga Profesional de Fútbol de Argentina and Saudi Pro League, new partnerships arrive including Celtic FC, Rangers FC and Mamelodi Sundowns FC, as well as an extension of the partnership with Tottenham Hotspur FC and a multi-year agreement with Juventus integrating the club’s stadium, along with the club’s official badges, jerseys and players, as well as unveiling footballers Claudio Marchisio as FIFA Ultimate Team Hero and Dušan Vlahović as ambassador.
New stadiums will be added such as La Bombonera del Boca Juniors, Europa-Park Stadion of SC Freiburg, Banc of California Stadium of LA FC, Allianz Stadium of Juventus, El Sadar stadium of CA Osasuna, Zorilla Stadium of Real Valladolid CF, Philips Sport Vereniging Eindhoven and Manchester City Womens’ Academy Stadium. EA Ports will also continue to sponsor referees in the Premier League, Emirates FA Cup and across the English Football League through its partnership with Professional Game Match Officials Limited (PGMOL), while sponsoring referees in the Barclays Women’s Super League for the first time. , in the Barclays Women’s Championship, in the FA Women’s Continental Tires League Cup and in the Vitality Women’s FA Cup. FIFA 23 releases for console and PC on September 27th.