“The Metaverse is a truly beautiful experience, an innovative way to socialize: technology gives us these pearls”
A media event in one unprecedented digital scenariowhich opens a new frontier for the innovation of Italian sport. The European Under 20 long jump champion Larissa Iapichino was interviewed in the Metaverse built specifically for the European Athletics Championships in Rome 2024. The project developed by EuroRoma2024 Foundationtogether with Metaverse Partner XMetaRealoffers people all over the world theopportunity to try an immersive experience in the environments – reproduced digitally – which will host the athletics competitions next year from 7 to 12 June. Give it Olympic Stadium to the avenues of Foro Italico Parkathletics enthusiasts and others can begin to experience the atmosphere of the European Athletics Championships well in advance, discover in advance where the platforms for jumping and throwing will be located and, soon, buy tickets directly within the Metaverse.
“The Metaverse is a truly beautiful experience, as they say where I come from, he’s cool! It’s a innovative way to socialize, technology gives us these pearls which in my opinion are very interesting” he said Larissa Iapichinowho answered questions from Sky Sport journalist Federica Frola and other connected visitors.
“As a child I never thought that athletics would become my job. I fell in love with this sport not so much because of my mother’s example, but because Usain Bolt. I come from a family of Jamaican origins, I remember that we would gather on the sofa at home to follow Bolt’s races and even my grandmother would start jumping. Seeing him run was really exciting. With athletics you never get bored, it’s very dynamic and varied, there are many different athletes who fight to get as high as possible. During middle school I realized that I had a knack for athletics and I started practicing it seriously,” said Iapichino.