The SocialData team’s analysis will be presented tomorrow
Only 12% of conversations on social media in 2023 concerned politics, denoting a high level of disaffection on the part of Italians, while over 58% of discussions among users on the topic are highly polarised. This is what emerges from an analysis by the SocialData team, which will be presented tomorrow during the debate “European elections: will polarization win? Italians voting between electoral tribes and disaffection”, organized by SocialPol.
SocialPol, of the SocialCom group, deals with political and institutional communication, and is made up of a team of communicators who stand out for their considerable skills, acquired by working with some of the most prestigious institutions and the most important political parties in the country. Heterogeneous professionalism, which shares the common idea according to which the creation of consensus is an expression of concrete implementation and promotion of the founding values of our Constitution. The research presentation event will be held on Wednesday 17 January, at 6.30 pm, at the Enoteca Spiriti in Piazza di Pietra, in Rome.
Speakers will be Attilio Fontana, president of the Lombardy Region; Dario Nardella, mayor of Florence; Carlo Fidanza, MEP; Monica Nardi and Luigi Di Gregorio, advisor of SocialPol. The event will be moderated by Costanza Crescimbeni, deputy director of Tg1. It will be an opportunity for discussion to understand how polarization on social media influences electoral behavior and to discuss strategies to address the growing disaffection with politics. In fact, the analysis reveals a crucial challenge for communicators and politicians: how to involve an increasingly detached electorate and, at the same time, how to manage the polarization that dominates the online debate.