Netflix recently released the movie “The Gray Man”directed by the Russo brothers and starring ryan goslingAna de Armas and Chris Evans. This movie is reportedly the most expensive in the platform’s history, with a budget of around $200 million. In fact, it was reported that in a chase sequence in Prague, Czech Republic alone, $40 million was spent to achieve the desired action sequence.
Netflix’s commitment to high-level productions, with renowned actors and directors, is a strategy to attract more viewers and compete with other major studios in the on-demand consumption market, such as HBO and Disney. The Gray Man is one of the great bets of Netflix to create a franchise like James Bond or Mission: Impossible, based on the novels by Mark Greaney.
According to The New York Times, the Russo brothers said that if they had taken this story to another studio, they would have had to cut costs by at least a third. In fact, before taking “The Gray Man” to Netflix, the Russo brothers came close to taking it to Sony, where they were offered just $70 million.
However, the success of “The Gray Man” has led the Russo brothers to sign an agreement to make an upcoming film for the platform, “The Electric State”, starring Millie Bobby Brown and Chris Pratt and with a budget of around 200 million dollars.
Without a doubt, “The Gray Man” It is the most expensive film in the history of Netflix, with a budget of around 200 million dollars, and it is one of the big bets of the platform to create an action and spy franchise in the style of James Bond or Mission: Impossible. Netflix’s strategy of producing high-level movies with renowned actors and directors is a bid to compete with other major studios in the on-demand consumer market.